publications - Is it better to start the paper title with a verb?

I heard one of my lecturers says that it is always better to start the paper title with a verb. According to the lecturer, the verb leave that impression about something has been accomplished. For example, use Design, develop etc. I tried to find any supportive resources about that but I could not. The other question, is it better to use verb-ing or not (e.g. Developing vs. Develop)? Most of references that speak about choosing title do not pay much attention to the syntax.